REconnecting through art and nature.

A Common Language



Nature has always run through our work. Outdoor festivals on riverbanks and in woodlands, art in public squares, and — back in 2012 — joining the Chelsea Fringe steering committee as it launched. The Fringe was a deliberately scrappy alternative to the Chelsea Flower Show: pop-up gardens on power station forecourts, guerrilla planting, evenings among the bees at Lambeth Palace, a floating park on the Grand Union Canal. The point wasn't to compete with the RHS. It was to gather people around the wilder, more curious horticulture happening across London — and to let plants do what they so often quietly do: bring strangers into conversation with each other.


Nearly fifteen years on, that instinct still shapes a lot of what we do. Not because we set out to be a "green" agency, but because the projects we love most almost always lead us back to the same territory: the seam between nature and culture, and what becomes possible when the two are allowed to talk to each other.


This month, that thread is everywhere. Chelsea in Bloom (18–24 May) turns 21 with its 'Out of this World' theme. More than 145 Chelsea businesses transforming their frontages with floral dragons, UFOs and constellations across Sloane Square, the King's Road and Pavilion Road. Free, ambitious, joyful — and now a fixture of the season. Like the best festivals, it works because nobody needs a translation. Flowers speak.

Across the Channel, where we spend much of our year, the Villes et Villages Fleuris programme has been doing similar work, more quietly, since 1959. Nearly 4,700 French communes carry the label, awarded for their commitment to plant life, biodiversity and the quality of shared space. Over the decades the criteria have shifted — away from showy bedding, toward perennial planting, native species, ecological care, and community involvement. Communities, in other words, learning to garden with nature rather than against it.


That shift feels important. It's a small example of something bigger happening across the work we follow: a move away from the idea that nature is something to be controlled, and toward the idea that it's a collaborator. Nature, of course, always finds a way — a crack in the pavement, a self-seeded rose, a fox curled up in a city garden, a river quietly insisting on its old course. It's probably the most creative force we have. The question increasingly isn't how we hold it back, but how we embrace it, work alongside it, and let some of its creativity into our own.


We see this in the work of creatives too. Proposition Studios brings creatives, scientists and ecologists into conversation around the human as part of ecology — their recent exhibition After Nature a lovely example of work made with place rather than just about it.


The Wilderness Art Collective gathers painters, sculptors, filmmakers, designers and writers around our relationship with landscape and what creative work can do to help us care; their shows — Landlines, Wilderness for the Mind, Waterlines — have a way of slowing audiences down and asking them to notice. And in Devon, the Sharpham Trust is rewilding 550 acres on the banks of the River Dart alongside an arts and retreats programme — getting out of the way, beautifully, and letting the land remember itself.


What ties all of this together, for us, is a refusal to treat nature as backdrop — and an openness to what happens when we stop fighting it. Whether it's a Chelsea shopfront, a labelled French village, an exhibition in a rewilded gallery, a coastline drawn in ink, or an estuary near the South Hams, the most interesting work right now is happening where nature and culture sit alongside each other, doing their work together. Both, in their own way, are universal languages. Both have a remarkable capacity to bring strangers together — into the same street, the same conversation.


It's a conversation we love being part of. So if you can this month: go and see something growing. Walk a Chelsea in Bloom route. Notice a Ville Fleurie sign at the edge of a village. Sit by an oak tree for ten quiet minutes.


The reconnection — to nature, to each other, to where we live — is small, repeatable, and surprisingly powerful.

29 July 2026
Play as method, play as place... Play has been the word we keep coming back to over the last few months. It's surfaced in projects, in conversations with clients, in strategic notes and in end-of-day debriefs — a small, deceptively simple word doing a surprising amount of work. Part of why it keeps working so hard is that it means something different to everyone. For one person, play is a football game win. For another, it's a quiet hour with a book, a festival crowd, a pop-up exhibition in a public square, a five-year-old and a stick. It stretches across ages, disciplines and moods. Not just play in the obvious sense — the infrastructure of it, in playgrounds, sports courts, concert halls and public realm. And not only play in culture — the festivals, gigs, community moments and shared experiences that give places their identity. But also play as a method — the space and time to experiment, make mistakes, try things without needing to know where they'll land. And, quietly underneath all of it, play as a way of exploring and discovering — new ideas, new places, new relationships. Getting to know a city we've never visited. Getting to know a person we've just met. Trying an approach at work we haven't tried before. Exploring, making, testing, imagining, discovering. Ingrained human needs, all of them. And all of them, in the end, come back to that one simple word. There's a growing body of thinking that treats play as serious infrastructure. Arup's Urban Play Framework, produced with the LEGO Foundation and the Royal Town Planning Institute, argues that play should be considered alongside transport, energy and housing as something cities plan for, not around. The playable cities movement — public art, interactive interventions, temporary experiments — has been quietly reshaping how councils and developers think about the public realm; think Playful Anywhere's roving Playbox in Leeds, or the interactive commissions of the Playable City network in Bristol. And in cultural strategy, the phrase we hear most often now is test and iterate: try a pop-up before committing to a permanent programme, prototype a space before building it out. That's play too. Just in corporate speak:)  We see it particularly in our own work. The best cultural strategies we've been part of have all had a playful stage — early conversations where nothing is fixed, where a client is willing to sit with several possible futures before choosing one. The best public art commissions carry that instinct all the way through delivery: room for the artist to respond to the site, room for the audience to bring their own reading. Places don't work unless people can play in them. Places don't feel alive unless something is being tried. This month — with Wimbledon just ending, festival season everywhere, and the year at its most sociable — play feels particularly present. A tennis rally is play. A festival crowd is play. A board game after dinner is play. Travelling somewhere new is play. Each is a version of the same underlying instinct: to experiment, to move, to see what happens when we do something together. Work hard. Play harder. But maybe, mostly, remember that the two aren't as separate as we think!
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